Program Code: 1C12953
This certificate program provides students with the skills to use Geographic Information Systems (GIS) computerized mapping techniques in the field of marketing. Combining the latest computer graphics and marketing research methods, students will learn to create maps to locate customers, evaluate business sites, plan distribution networks and sales territories, and find new business opportunities.
To earn a certificate, students must complete the required courses as listed with a minimum grade of “C.” At least 50% of all course work must be completed at Cypress College.
REQUIRED COURSES ARE LISTED IN SUGGESTED SEQUENCE:
|Course #||Course Title||Units|
|MKT 222 C||Principles of Marketing||3|
|MKT 210 C||Consumer Behavior||3|
|MKT 224 C||International Marketing||3|
|GEOG 230 C||Introduction of GIS||3|
|GEOG 231 C||GIS: Spatial Analysis||3|
|Total Units Required||15|